Legal
Terms of Service
Last updated September 27, 2026
These Terms of Service (the “Terms”) are an agreement between Huddle AI, Inc., a Delaware corporation (“Huddle”, “we”, “us”), and you. They govern your use of the website at tryhuddle.ai (the “Site”), the free report we call the Fitting, and, where no separate written agreement applies, the Huddle software service (the “Service”). The Site, the Fitting and the Service are together the “Offerings”.
By using any of the Offerings you agree to these Terms. If you are using them for a company, you agree on that company’s behalf and confirm you have the authority to do so, and “you” means that company. If you do not agree, do not use the Offerings.
1. Who the Offerings are for
The Offerings are for businesses. You must be at least 18 years old and acting for a business to use them. They are not directed to consumers or children.
2. The Site and the Fitting
2.1 The Site describes Huddle and lets you book a call. Booking is handled by a third-party scheduling provider under its own terms.
2.2 The Fitting is a free report about your brand’s public storefront and how your products show up, prepared before a call. To prepare it we review publicly accessible pages of your brand in the same way a shopper or a search engine would. We do not sign in to any system and we do not ask for credentials for it. The Fitting reflects what we could observe at the time and what our tools measured; it can be incomplete or out of date, and it is not a guarantee of any result.
2.3 The Fitting and the Site’s content are Huddle’s. You may use the Fitting inside your business and share it with your team and advisers. You may not resell it or present it as your own work.
3. The Service
3.1 Separate agreement prevails. Access to the Service is provided under a written agreement between Huddle and your company, such as a pilot agreement or an order form. That agreement, with its data processing terms, governs your company’s use of the Service and prevails over these Terms where they differ. These Terms apply to the Service only where no such agreement is in force, and sections 4 to 12 apply in every case to the extent not covered there.
3.2 Accounts. You are responsible for the accuracy of your account information, for keeping your credentials secure, and for what happens under your account. Tell us promptly at hello@tryhuddle.ai if you suspect unauthorized use.
3.3 What the Service does. The Service connects to systems your company chooses, reads what your company puts in scope, proposes work for your team to approve, and keeps a record of the decisions your team confirms. It uses artificial intelligence. Its proposals, extractions, answers and reports can be incomplete or wrong, and you are responsible for reviewing them before you act. Nothing is changed in a connected system, and no message is sent on your company’s behalf, unless a person at your company approves it. Huddle never messages your shoppers.
3.4 Connected platforms. When you connect a third-party platform (for example Shopify, Google Workspace, Microsoft 365, Slack, Klaviyo or Notion), that platform’s terms apply to your use of it, and you confirm your company has the right to connect it and to give Huddle the access it grants. Huddle’s use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Huddle uses data from Microsoft 365 only under the permissions your company’s administrator grants and the authorization in your company’s written agreement with us. Huddle is not responsible for a platform’s availability, its changes, or its decision to suspend or limit access.
3.5 Your data. Your company owns the data it connects and the decisions its people confirm. Huddle processes it only to provide the Service, as described in the Privacy Policy and in your company’s agreement, and does not use it to train AI models. Our Privacy Policy at https://tryhuddle.ai/privacy explains how we handle personal information. A data processing annex and a list of sub-processors are available on request at hello@tryhuddle.ai.
3.6 Fees. The Fitting is free. Pilot use of the Service is free unless a written agreement says otherwise. Paid plans, when offered, are priced in a written order, and these Terms apply to them as supplemented by that order.
4. Acceptable use
You will not, and will not let anyone else: (a) use the Offerings to break the law or the rights of others; (b) connect accounts or data you do not have the right to connect; (c) upload malicious code or attempt to gain unauthorized access to the Offerings, other customers’ data, or the systems they run on; (d) probe, scan, load-test or scrape the Offerings, or use automated means to extract our content, except as a search engine indexes public pages; (e) reverse engineer or copy the Service, or build a competing product from it; (f) remove notices or misrepresent the source of the Offerings; (g) use the Offerings to send unsolicited messages or to process content that is unlawful, infringing or harmful; or (h) attempt to make the Service act outside the approvals your company has given.
5. Intellectual property
5.1 Huddle owns the Offerings and everything in them that is not your data, including software, designs, text, models, prompts, tools and evaluations, and all improvements to them. These Terms give you no rights in them except the limited right to use the Offerings as they permit.
5.2 If you send us suggestions or feedback, we may use them without obligation to you, but we will not identify you or disclose your data in doing so.
5.3 Huddle’s name and marks may not be used without our written permission. We will not use your name or marks publicly without yours.
6. Confidentiality
Information one party marks or reasonably should understand as confidential, including your data and our non-public product information, may be used only for the relationship between us and must be protected with at least reasonable care. This does not cover information that is public through no fault of the recipient, already known to the recipient, independently developed, or lawfully received from someone else, and either party may disclose what the law requires after notice where permitted.
7. Privacy
Our Privacy Policy describes what personal information we collect through the Site and the Fitting and how we handle it. For personal information inside your company’s connected data, Huddle acts on your company’s instructions as its processor or service provider, and your company’s own privacy notice governs.
8. Disclaimers
THE OFFERINGS ARE PROVIDED “AS IS” AND “AS AVAILABLE”. TO THE FULLEST EXTENT THE LAW ALLOWS, HUDDLE DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, ACCURACY, AND UNINTERRUPTED OR ERROR-FREE OPERATION. Outputs generated with artificial intelligence may be wrong. The Offerings do not provide legal, tax, financial or other professional advice, and decisions about your business remain yours.
9. Limitation of liability
9.1 TO THE FULLEST EXTENT THE LAW ALLOWS, NEITHER PARTY IS LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL OR PUNITIVE DAMAGES, OR FOR LOST PROFITS, REVENUE, DATA OR GOODWILL, HOWEVER CAUSED AND UNDER ANY THEORY, EVEN IF ADVISED OF THE POSSIBILITY.
9.2 TO THE FULLEST EXTENT THE LAW ALLOWS, HUDDLE’S TOTAL LIABILITY ARISING OUT OF OR RELATING TO THE OFFERINGS IS LIMITED TO THE GREATER OF (A) THE AMOUNTS YOU PAID HUDDLE FOR THE OFFERINGS IN THE 12 MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM AND (B) US $100. Where a written agreement between Huddle and your company sets a different limit, that limit applies instead.
9.3 These limits do not apply to a party’s fraud or willful misconduct, or to liability that cannot be limited by law.
10. Indemnity
You will defend and indemnify Huddle against third-party claims, and the resulting damages and reasonable costs, to the extent they arise from your breach of section 4, from data or accounts you connected without the right to do so, or from your company’s use of outputs it approved. Huddle will notify you promptly of any such claim, let you control the defense, and cooperate at your expense; Huddle may participate with its own counsel at its own expense, and you may not settle a claim in a way that admits fault for Huddle or binds it without Huddle’s consent.
11. Term, suspension and termination
11.1 These Terms apply while you use the Offerings. You may stop using them at any time; your company’s agreement governs how the Service and its data are closed out.
11.2 Huddle may suspend or end your access to the Offerings if you breach these Terms, if required by law or by a platform we depend on, or to protect the Offerings or others, and will tell you why where it lawfully can.
11.3 Sections 2.3, 5, 6, 8, 9, 10, 11.3, 12 and 13 survive.
12. Governing law and disputes
New York law governs these Terms, without regard to its conflict-of-laws rules. The state and federal courts in New York County, New York have exclusive jurisdiction over any dispute, and each of us submits to them. Either party may seek an injunction in any court to protect its confidential information or intellectual property.
13. General
13.1 Changes. We may update these Terms. We will change the “Last updated” date and, for material changes, post a notice on the Site or email account holders. Continued use after a change means you accept it; if you do not, stop using the Offerings.
13.2 Notices. Notices to Huddle go to hello@tryhuddle.ai. Notices to you go to the email address on your account or the one you booked with.
13.3 Assignment. You may not assign these Terms without our consent. We may assign them to a successor in a merger, acquisition or sale of substantially all our assets.
13.4 Entire agreement; severability; waiver. These Terms, the Privacy Policy and any written agreement between Huddle and your company are the whole agreement between us about the Offerings. If a term is unenforceable, the rest stands. Not enforcing a term is not a waiver.
13.5 Export and sanctions. You will comply with export-control and sanctions laws in using the Offerings and represent that you are not located in, or a national of, an embargoed jurisdiction or on a restricted-party list.
13.6 Independent parties. Huddle and you are independent contractors. Nothing here creates a partnership, agency or joint venture.
14. Contact
Huddle AI, Inc., New York, NY. Email: hello@tryhuddle.ai.